Carolina Soderholm / Principal

About Designholmen

Designholmen is a boutique design studio specializing in branding and visual storytelling. The studio is a firm believer in the transformational power of design to help businesses and organizations alike grow to their fullest potential. In our version of the world: everything communicates.

Designholmen was started in 2011 by founder Carolina Soderholm. With over 16 years of experience in branding and design, Carolina has worked as a designer in Sweden, Vancouver and New York, spending six years as a senior designer at Bruce Mau Design in Toronto. With firm rooting in Carolina Söderholm's homeland of Sweden, Designholmen—whose name means "small island of design"—leverages style and function with rigorous research to move ideas forward with elegance and innovation.

Designholmen welcomes any challenge. Everything from a simple identity to more complex branding projects, art direction, publication design, wayfinding, wallpaper design and web sites. Don’t hesitate to reach out, we’d love to hear from you!


What clients say
I can't speak highly enough of our experience with Designholmen. Carolina completely captured the spirit we were after with our brand and we loved all of the concepts presented to us. Everything was delivered on schedule and Carolina went above and beyond helping us develop all our final pieces. We are over-the-moon with our final identity. Amanda Worsley, Owner of Local Hero

Carolina Soderholm, owner of Designholmen is amazingly talented and I can honestly barely speak highly enough of her. She is fun and easy to work with, very thorough, and a great strategic thinker but most importantly seems to have unfailing taste in terms of design. Her idea presentations knocked me out and it was so difficult to pick among the gorgeous options she gave me. 
Lise Anne Gougeon, Owner of Pomegranate